{"id":5092,"date":"2026-04-17T16:49:01","date_gmt":"2026-04-17T14:49:01","guid":{"rendered":"https:\/\/www.italychina.org\/?p=5092"},"modified":"2026-04-17T16:49:01","modified_gmt":"2026-04-17T14:49:01","slug":"alkemy-iccf","status":"publish","type":"post","link":"https:\/\/www.italychina.org\/en\/alkemy-iccf\/","title":{"rendered":"Digital internationalisation of brands towards Asia: [Alkemy]+ China is the new ICCF partner"},"content":{"rendered":"<p><strong>Alkemy+ China<\/strong> is it the unit of <strong><a href=\"https:\/\/alkemyplus.com\/\">[Alkemy]+<\/a> <\/strong>dedicated to the digital internationalisation of brands towards China and Asia. Within the integrated skills ecosystem of Alkemy Group, [Alkemy]+ China supports Western brands in entering and growing in Asian markets through strategic consulting, digital marketing and customised technological solutions.<\/p>\n<p>With offices in Milan and Shanghai, [Alkemy]+ China brings together native Chinese professionals and Italian specialists trained in the Chinese language, culture, and digital ecosystem.<\/p>\n<p>Thanks to partnerships with leading platforms, [Alkemy]+ China guides brands in choosing channels, developing impactful campaigns, and utilising innovative technologies to achieve concrete results.<\/p>","protected":false},"excerpt":{"rendered":"<p>[Alkemy]+ China is the [Alkemy]+ unit dedicated to the digital internationalisation of brands into China and Asia. Within the integrated competence ecosystem of Alkemy Group, [Alkemy]+ China supports Western brands\u2026<\/p>","protected":false},"author":5,"featured_media":5094,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[1],"tags":[],"class_list":{"0":"post-5092","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-iccf-news"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Internazionalizzazione digitale dei brand verso l&#039;Asia: [Alkemy]+ China nuovo socio ICCF - ICCF Italy China Council Foundation<\/title>\n<meta name=\"description\" content=\"[Alkemy]+ China \u00e8 la unit di [Alkemy]+ dedicata all\u2019internazionalizzazione digitale dei brand verso Cina e Asia.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.italychina.org\/en\/alkemy-iccf\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Internazionalizzazione digitale dei brand verso l&#039;Asia: [Alkemy]+ China nuovo socio ICCF - ICCF Italy China Council Foundation\" \/>\n<meta property=\"og:description\" content=\"[Alkemy]+ China \u00e8 la unit di [Alkemy]+ dedicata all\u2019internazionalizzazione digitale dei brand verso Cina e Asia.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.italychina.org\/en\/alkemy-iccf\/\" \/>\n<meta property=\"og:site_name\" content=\"ICCF Italy China Council Foundation\" \/>\n<meta property=\"article:published_time\" content=\"2026-04-17T14:49:01+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.italychina.org\/wp-content\/uploads\/2026\/04\/LOGHI-NUOVI-SOCI-3.png\" \/>\n\t<meta property=\"og:image:width\" content=\"945\" \/>\n\t<meta property=\"og:image:height\" content=\"945\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Italy China Council Foundation\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Italy China Council Foundation\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.italychina.org\/alkemy-iccf\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.italychina.org\/alkemy-iccf\/\"},\"author\":{\"name\":\"Italy China Council Foundation\",\"@id\":\"https:\/\/www.italychina.org\/#\/schema\/person\/2d9bf325860825415f201589530ca555\"},\"headline\":\"Internazionalizzazione digitale dei brand verso l&#8217;Asia: [Alkemy]+ China nuovo socio ICCF\",\"datePublished\":\"2026-04-17T14:49:01+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.italychina.org\/alkemy-iccf\/\"},\"wordCount\":116,\"publisher\":{\"@id\":\"https:\/\/www.italychina.org\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.italychina.org\/alkemy-iccf\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.italychina.org\/wp-content\/uploads\/2026\/04\/LOGHI-NUOVI-SOCI-3.png\",\"articleSection\":[\"ICCF News\"],\"inLanguage\":\"en-GB\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.italychina.org\/alkemy-iccf\/\",\"url\":\"https:\/\/www.italychina.org\/alkemy-iccf\/\",\"name\":\"Internazionalizzazione digitale dei brand verso l'Asia: [Alkemy]+ China nuovo socio ICCF - ICCF Italy China Council Foundation\",\"isPartOf\":{\"@id\":\"https:\/\/www.italychina.org\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.italychina.org\/alkemy-iccf\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.italychina.org\/alkemy-iccf\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.italychina.org\/wp-content\/uploads\/2026\/04\/LOGHI-NUOVI-SOCI-3.png\",\"datePublished\":\"2026-04-17T14:49:01+00:00\",\"description\":\"[Alkemy]+ China \u00e8 la unit di [Alkemy]+ dedicata all\u2019internazionalizzazione digitale dei brand verso Cina e Asia.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.italychina.org\/alkemy-iccf\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.italychina.org\/alkemy-iccf\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/www.italychina.org\/alkemy-iccf\/#primaryimage\",\"url\":\"https:\/\/www.italychina.org\/wp-content\/uploads\/2026\/04\/LOGHI-NUOVI-SOCI-3.png\",\"contentUrl\":\"https:\/\/www.italychina.org\/wp-content\/uploads\/2026\/04\/LOGHI-NUOVI-SOCI-3.png\",\"width\":945,\"height\":945},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.italychina.org\/alkemy-iccf\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.italychina.org\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Internazionalizzazione digitale dei brand verso l&#8217;Asia: [Alkemy]+ China nuovo socio ICCF\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.italychina.org\/#website\",\"url\":\"https:\/\/www.italychina.org\/\",\"name\":\"Fondazione Italia China | ICCF\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/www.italychina.org\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.italychina.org\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-GB\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.italychina.org\/#organization\",\"name\":\"Fondazione Italia China\",\"url\":\"https:\/\/www.italychina.org\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/www.italychina.org\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.italychina.org\/wp-content\/uploads\/2024\/03\/logo-ICCF.svg\",\"contentUrl\":\"https:\/\/www.italychina.org\/wp-content\/uploads\/2024\/03\/logo-ICCF.svg\",\"width\":\"1024\",\"height\":\"1024\",\"caption\":\"Fondazione Italia China\"},\"image\":{\"@id\":\"https:\/\/www.italychina.org\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.italychina.org\/#\/schema\/person\/2d9bf325860825415f201589530ca555\",\"name\":\"Italy China Council Foundation\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/www.italychina.org\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/b0f65505105db0a493e6c670f6492256c6247f89bb62a028b4aa6832edd4f254?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/b0f65505105db0a493e6c670f6492256c6247f89bb62a028b4aa6832edd4f254?s=96&d=mm&r=g\",\"caption\":\"Italy China Council Foundation\"},\"url\":\"https:\/\/www.italychina.org\/en\/author\/cravottaitalychina-org\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Internazionalizzazione digitale dei brand verso l'Asia: [Alkemy]+ China nuovo socio ICCF - ICCF Italy China Council Foundation","description":"[Alkemy]+ China \u00e8 la unit di [Alkemy]+ dedicata all\u2019internazionalizzazione digitale dei brand verso Cina e Asia.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.italychina.org\/en\/alkemy-iccf\/","og_locale":"en_GB","og_type":"article","og_title":"Internazionalizzazione digitale dei brand verso l'Asia: [Alkemy]+ China nuovo socio ICCF - ICCF Italy China Council Foundation","og_description":"[Alkemy]+ China \u00e8 la unit di [Alkemy]+ dedicata all\u2019internazionalizzazione digitale dei brand verso Cina e Asia.","og_url":"https:\/\/www.italychina.org\/en\/alkemy-iccf\/","og_site_name":"ICCF Italy China Council Foundation","article_published_time":"2026-04-17T14:49:01+00:00","og_image":[{"width":945,"height":945,"url":"https:\/\/www.italychina.org\/wp-content\/uploads\/2026\/04\/LOGHI-NUOVI-SOCI-3.png","type":"image\/png"}],"author":"Italy China Council Foundation","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Italy China Council Foundation","Estimated reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.italychina.org\/alkemy-iccf\/#article","isPartOf":{"@id":"https:\/\/www.italychina.org\/alkemy-iccf\/"},"author":{"name":"Italy China Council Foundation","@id":"https:\/\/www.italychina.org\/#\/schema\/person\/2d9bf325860825415f201589530ca555"},"headline":"Internazionalizzazione digitale dei brand verso l&#8217;Asia: [Alkemy]+ China nuovo socio ICCF","datePublished":"2026-04-17T14:49:01+00:00","mainEntityOfPage":{"@id":"https:\/\/www.italychina.org\/alkemy-iccf\/"},"wordCount":116,"publisher":{"@id":"https:\/\/www.italychina.org\/#organization"},"image":{"@id":"https:\/\/www.italychina.org\/alkemy-iccf\/#primaryimage"},"thumbnailUrl":"https:\/\/www.italychina.org\/wp-content\/uploads\/2026\/04\/LOGHI-NUOVI-SOCI-3.png","articleSection":["ICCF News"],"inLanguage":"en-GB"},{"@type":"WebPage","@id":"https:\/\/www.italychina.org\/alkemy-iccf\/","url":"https:\/\/www.italychina.org\/alkemy-iccf\/","name":"Internazionalizzazione digitale dei brand verso l'Asia: [Alkemy]+ China nuovo socio ICCF - ICCF Italy China Council Foundation","isPartOf":{"@id":"https:\/\/www.italychina.org\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.italychina.org\/alkemy-iccf\/#primaryimage"},"image":{"@id":"https:\/\/www.italychina.org\/alkemy-iccf\/#primaryimage"},"thumbnailUrl":"https:\/\/www.italychina.org\/wp-content\/uploads\/2026\/04\/LOGHI-NUOVI-SOCI-3.png","datePublished":"2026-04-17T14:49:01+00:00","description":"[Alkemy]+ China \u00e8 la unit di [Alkemy]+ dedicata all\u2019internazionalizzazione digitale dei brand verso Cina e Asia.","breadcrumb":{"@id":"https:\/\/www.italychina.org\/alkemy-iccf\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.italychina.org\/alkemy-iccf\/"]}]},{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/www.italychina.org\/alkemy-iccf\/#primaryimage","url":"https:\/\/www.italychina.org\/wp-content\/uploads\/2026\/04\/LOGHI-NUOVI-SOCI-3.png","contentUrl":"https:\/\/www.italychina.org\/wp-content\/uploads\/2026\/04\/LOGHI-NUOVI-SOCI-3.png","width":945,"height":945},{"@type":"BreadcrumbList","@id":"https:\/\/www.italychina.org\/alkemy-iccf\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.italychina.org\/"},{"@type":"ListItem","position":2,"name":"Internazionalizzazione digitale dei brand verso l&#8217;Asia: [Alkemy]+ China nuovo socio ICCF"}]},{"@type":"WebSite","@id":"https:\/\/www.italychina.org\/#website","url":"https:\/\/www.italychina.org\/","name":"Fondazione Italia China | ICCF","description":"","publisher":{"@id":"https:\/\/www.italychina.org\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.italychina.org\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-GB"},{"@type":"Organization","@id":"https:\/\/www.italychina.org\/#organization","name":"Fondazione Italia China","url":"https:\/\/www.italychina.org\/","logo":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/www.italychina.org\/#\/schema\/logo\/image\/","url":"https:\/\/www.italychina.org\/wp-content\/uploads\/2024\/03\/logo-ICCF.svg","contentUrl":"https:\/\/www.italychina.org\/wp-content\/uploads\/2024\/03\/logo-ICCF.svg","width":"1024","height":"1024","caption":"Fondazione Italia China"},"image":{"@id":"https:\/\/www.italychina.org\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.italychina.org\/#\/schema\/person\/2d9bf325860825415f201589530ca555","name":"Italy China Council Foundation","image":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/www.italychina.org\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/b0f65505105db0a493e6c670f6492256c6247f89bb62a028b4aa6832edd4f254?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/b0f65505105db0a493e6c670f6492256c6247f89bb62a028b4aa6832edd4f254?s=96&d=mm&r=g","caption":"Italy China Council Foundation"},"url":"https:\/\/www.italychina.org\/en\/author\/cravottaitalychina-org\/"}]}},"_links":{"self":[{"href":"https:\/\/www.italychina.org\/en\/wp-json\/wp\/v2\/posts\/5092","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.italychina.org\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.italychina.org\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.italychina.org\/en\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.italychina.org\/en\/wp-json\/wp\/v2\/comments?post=5092"}],"version-history":[{"count":1,"href":"https:\/\/www.italychina.org\/en\/wp-json\/wp\/v2\/posts\/5092\/revisions"}],"predecessor-version":[{"id":5095,"href":"https:\/\/www.italychina.org\/en\/wp-json\/wp\/v2\/posts\/5092\/revisions\/5095"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.italychina.org\/en\/wp-json\/wp\/v2\/media\/5094"}],"wp:attachment":[{"href":"https:\/\/www.italychina.org\/en\/wp-json\/wp\/v2\/media?parent=5092"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.italychina.org\/en\/wp-json\/wp\/v2\/categories?post=5092"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.italychina.org\/en\/wp-json\/wp\/v2\/tags?post=5092"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}