China has been in the spotlight for years not only for its rapid economic development but also for the great technological leap that led it to compete with the major world powers. To interact with the second economy of the planet, it is increasingly necessary to be informed and above all to keep up with the new tools that technology now makes available to all. China today represents an unprecedented opportunity for growth for our companies but, at the same time, it presents itself as a challenge with complex facets.
To help companies, institutions and professionals who work with China, or aspire to do so, the Permanent Foundation School of the Italy China Foundation and Skilla have designed Italy China Academy, the first e-learning platform entirely dedicated to training managers and company figures key (like CEOs, HR and training managers) who want to improve their business and understand in a strategic perspective how to approach the Chinese market.
This tool, which boasts the contribution of important partners such as Dentons and Tencent IBG, off¬re the extraordinary opportunity to enhance their performance with the partner, the customer or the Chinese employee through an online training course, which provides the cultural tools, strategic, legal, marketing and finance to carry out a successful project in China.
Click here to discover Italy China Academy!
"President Xi's recent visit to Italy and the signing of agreements ranging from scientific cooperation to e-commerce show that dialogue is lively and full of opportunities among our countries - says Francesco Boggio Ferraris, Director of the Foundation's School of Continuing Education -. To catch them, it is essential to be prepared. Being trained in the new leadership models and the company culture of the new protagonists of the global economy is today not only possible but also intuitive and pleasant, thanks to Italy China Academy".
All online forms are built with a method that makes the path simple and concrete. The online course is divided into four main categories: Culture and Soft Skills, Management and Business Strategy, Administration and Finance, Marketing and Communication. Each module is composed of video-contents treated by professionals and professors of the highest profile, practical applications, fundamental knowledge and curiosities to be known, infographics with a visual synthesis of the most important concepts. All designed with interactive and engaging teaching methods that at the end of the course will give participants all the knowledge they need to become true China specialist.
"Opting for digital training through an Academy is a choice that allows companies to expand their audience of users and make a qualitative leap in the internal training offer - confirms Franco Amicucci, Ceo of Skilla -. In the case of companies that work with China, this step is perhaps even more necessary given that it interacts and competes with a country that chooses innovation and technology as the watchwords of its development path".